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News | Media | Press Releases
DRESS FOR SUCCESS ANNOUNCES FEBRUARY 19 - 22
AS
S.O.S. - SEND ONE SUIT - WEEKENDSM
Donate a professional suit to help a deserving woman achieve
economic independence
New York, NY—
Dress for Success, an international non-profit organization that
promotes the economic independence of disadvantaged women,
announces February 19-22, 2009 as S.O.S. - Send One Suit -
WeekendSM. Women nationwide are encouraged to
donate one new or nearly-new interview suit to help another
woman enter the workforce and take charge of her life.
Suits can be donated at any dressbarn store during
S.O.S. - Send One Suit - WeekendSM. Over
200,000 suits and separates have already been donated by
consumers at dressbarn stores during the past seven years.
The donations are distributed to more than 60 Dress for
Success affiliates throughout the United States and have
provided for, on average, more than 31% of their annual
suiting needs. Visit
www.dressbarn.com to find the nearest location.
dressbarn continues its support of the Send One Suit
campaign by serving as a title sponsor and national drop-off
site for the seventh year. The Style Network, part of
Comcast Entertainment Group, has supported the Send One Suit
efforts for four years as a title sponsor.
Bobbi Brown, Founder and Chief Executive Officer of Bobbi
Brown Cosmetics and member of the Dress for Success
Worldwide Board of Directors, is the spokeswoman for this
year's S.O.S. - Send One Suit - WeekendSM. For
several years, Ms. Brown has demonstrated her commitment to
the organization through the donation of her products, time
and funds.
"With the donation of just one suit,
an entire family can be transformed," said Joi Gordon, Chief Executive Officer of Dress for Success
Worldwide. "So many of the women who come to Dress for
Success are single mothers and the suit is the first step in
her journey to achieve self-sufficiency."
Highlights of 2009 S.O.S. - Send One Suit - WeekendSM
include:
-
Public service announcements featuring Bobbi Brown,
airing on The Style Network
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Special on-air Style segments featuring Bobbi Brown demonstrating
useful tips to look great for a job interview
-
Style programming marathons featuring Dress for Success clients
airing Friday, February 20 from 2 PM to 4 PM ET/PT and
Sunday, February 21 from 9 AM to 11 AM ET/PT
-
Bobbi Brown provides mystyle.com content including insightful blog
entries, tips for career success, information on how to
donate a suit and a special book give-away featuring
signed copies of “Bobbi Brown Makeup Manual: For Everyone from
Beginner to Pro”
-
Hundreds of corporate suit drives to supplement the
consumer collection at dressbarn stores
About Dress for Success
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support, and the career development tools to help
women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than
90 cities in the U.S., Canada, Jamaica, Mexico, the
Netherlands, New Zealand, Poland and the UK. To date, Dress for Success has helped more than
500,000 women work towards self-sufficiency. Visit www.dressforsuccess.org to learn more.
About dressbarn
The Dress Barn, Inc. (NASDAQ - DBRN), is a leading national
specialty apparel retailer offering quality casual and
career fashion apparel. dressbarn stores carry styles in
sizes 4 to 24 as well as shoes and accessories. As of
January 2009, the Company operated 834 dressbarn stores in
46 states and 697 maurices stores in 44 states. For more
information, please visit
www.dressbarn.com.
About
Comcast Entertainment Group
Based in Los
Angeles, recently formed Comcast Entertainment Group
operates E! Entertainment Television, the 24-hour network
with programming dedicated to the world of entertainment,
and E! Online; The Style Network, the destination for women
18-49 with a passion for the best in relatable and inspiring
lifestyle programming; and G4 offering the last word on
gaming, technology, animation, interactivity, and "Internet
culture" for the male 18-34 demo. E! is currently available
to nearly 91 million cable and direct broadcast satellite
subscribers in the United States. In 2006, E! launched the
E! Everywhere initiative underscoring the company's
dedication to making E! content available on all new media
platforms any time and anywhere from online to broadband
video to wireless to satellite radio to VOD. The Style
Network currently counts 58 million cable and satellite
subscribers and G4, the #1 podcasted cable network in
America, is available in more than 64 million cable and
satellite homes nationwide.
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